Top 10 Worst Celebrity Endorsements

Kim Kardashian paid $1.26 million to settle SEC charges after promoting EthereumMax tokens that promptly cratered in value, becoming the poster child for irresponsible celebrity crypto shilling.

The world's coolest golfer inexplicably spent years endorsing one of the least cool car brands in America, a mismatch so stark that it became a running joke in advertising circles.

The wrestling icon starring in rent-to-own furniture commercials felt like a parody of celebrity decline, and his later personal scandals made the brand scramble to bury every trace of the partnership.

Nike's iconic Livestrong partnership collapsed spectacularly when Armstrong's systematic doping was exposed, forcing the brand to sever ties and write off millions in merchandise tied to a disgraced athlete.

The greatest quarterback in NFL history took an equity stake in FTX and starred in commercials urging people to invest, only for the exchange to collapse in fraud, leading to lawsuits naming Brady as a promoter.

One of basketball's most charismatic legends lending his name to a budget car insurance brand known for low-quality animated ads created an uncomfortable disconnect that puzzled fans for years.

Oprah enthusiastically promoted the Microsoft Surface tablet on Twitter using her iPad, a blunder that instantly went viral and undermined the entire endorsement with a single screenshot.

Subway built 15 years of marketing around Jared Fogle's weight loss story before his 2015 conviction for sex crimes involving minors forced the chain to erase its most recognizable spokesperson overnight.

A troubled actress known for legal problems endorsing a lawyer referral website felt less like marketing synergy and more like an unintentional punchline that highlighted everything wrong with celebrity endorsement culture.

Kim Kardashian paid $1.26 million to settle SEC charges after promoting EthereumMax tokens that promptly cratered in value, becoming the poster child for irresponsible celebrity crypto shilling.

The world's coolest golfer inexplicably spent years endorsing one of the least cool car brands in America, a mismatch so stark that it became a running joke in advertising circles.

The wrestling icon starring in rent-to-own furniture commercials felt like a parody of celebrity decline, and his later personal scandals made the brand scramble to bury every trace of the partnership.

Nike's iconic Livestrong partnership collapsed spectacularly when Armstrong's systematic doping was exposed, forcing the brand to sever ties and write off millions in merchandise tied to a disgraced athlete.

The greatest quarterback in NFL history took an equity stake in FTX and starred in commercials urging people to invest, only for the exchange to collapse in fraud, leading to lawsuits naming Brady as a promoter.

One of basketball's most charismatic legends lending his name to a budget car insurance brand known for low-quality animated ads created an uncomfortable disconnect that puzzled fans for years.

Oprah enthusiastically promoted the Microsoft Surface tablet on Twitter using her iPad, a blunder that instantly went viral and undermined the entire endorsement with a single screenshot.

Subway built 15 years of marketing around Jared Fogle's weight loss story before his 2015 conviction for sex crimes involving minors forced the chain to erase its most recognizable spokesperson overnight.

A troubled actress known for legal problems endorsing a lawyer referral website felt less like marketing synergy and more like an unintentional punchline that highlighted everything wrong with celebrity endorsement culture.