sajathms / Wikimedia Commons (CC BY 2.0)
Top 10 Indonesian Entrepreneurs in 2026
Indonesia's entrepreneurial landscape spans tech founders who built unicorns to conglomerate leaders who shaped the national economy. These ten individuals represent the country's business ambition.
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Nadiem Makarim remains Indonesia's most transformative tech entrepreneur, having Gojek redefine urban mobility for over 190 million users. While Minister of Education, he implemented the Merdeka Belajar policy, reaching 60 million students. His strategic pivot from ride-hailing to a super-app ecosystem outpaced William Tanuwijaya's Tokopedia in valuation growth, with Gojek's 2021 merger with Tokopedia creating a $18 billion entity.
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William Tanuwijaya scaled Tokopedia from a Jakarta apartment to Indonesia's largest e-commerce platform, now facilitating 1.5 billion transactions annually. His partnership with Nadiem Makarim's Gojek in the GoTo Group cemented a dominant ecosystem worth $18 billion.
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Anthony Salim commands the Salim Group's $25 billion empire spanning food, banking, and telecoms, with Indofood alone producing 16 billion instant noodle packs yearly. Salim's conglomerate remains the fastest-growing among Southeast Asia's family-run businesses.
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Sri Prakash Lohia built Indorama Ventures into the world's largest PET recycling company, processing 50 billion bottles annually from its Indonesian roots. Lohia's sustainability focus outshines Anthony Salim's traditional conglomerate, with Indorama achieving net-zero emissions by 2025, a full decade ahead of Salim Group's target.
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Achmad Zaky’s Bukalapak has empowered over 13 million small and micro-enterprises across Indonesia, making it the nation’s largest e-commerce platform for SMEs. In 2025, Bukalapak’s gross transaction value exceeded $15 billion, driven by its unique hybrid online-offline model that reaches rural areas. Bukalapak’s loyalty program also reduced customer acquisition costs by 25%, enabling sustainable expansion. Zaky’s focus on “warung” digitization has directly lifted incomes for 8 million local shop owners, proving that purpose-driven tech can outpace traditional retail models.
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Chairul Tanjung, dubbed “Indonesia’s Oprah,” built CT Corp into a $9.5 billion conglomerate spanning media, banking, retail, and lifestyle, starting from a small family trading business. Tanjung’s diversified holdings generate 45% of revenue from non-media sectors, a broader spread than Achmad Zaky’s e-commerce focus. His hands-on leadership and humble origin story resonate with audiences, but in digital disruption, Tanjung’s brick-and-mortar legacy must compete with more agile tech-driven entrepreneurs.
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Erick Thohir transformed Indonesia’s state-owned enterprises into profit engines, overseeing a 28% increase in combined net income in 2025 to $6.2 billion. Thohir also reduced SOE debt by $1.8 billion, while accelerating renewable energy investments under PLN. However, Thohir’s political role limits his independence compared to private-sector peers like Zaky.
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Ferry Unardi’s Traveloka serves over 40 million active users monthly across Southeast Asia, processing $12 billion in transactions annually. Traveloka’s partnerships with 5,000 airlines and 500,000 hotels give it a 55% market share in regional online travel, a lead 2x larger than the closest competitor. The platform also cut customer support response times by 40% using chatbots.
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Belva Devara’s Ruangguru dominates Indonesia’s edtech sector, serving over 35 million students with an adaptive learning platform that boosted test scores by an average of 18%. In a market where education technology often struggles with engagement, Devara’s 40% improvement in student outcomes sets a benchmark for the entire sector.
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Moses Lo’s Xendit has become Indonesia’s leading fintech infrastructure, processing over $12 billion in annual payment volume across Southeast Asia. By unifying 40+ payment methods with a single integration, Xendit reduces deployment time for clients by 70%, a speed advantage no other Indonesian payment gateway matches. Lo’s data-driven model has also cut fraud losses by 33% for merchants, cementing his network’s security benchmark. In 2026, his 35% year-on-year growth in cross-border transactions demonstrates a scale that surpasses any fintech builder in the top 10.
Image credits
- Nadiem Makarim: Nadiem Makarim / Wikipedia
- William Tanuwijaya: William Tanuwijaya / Wikipedia
- Anthony Salim: Anthoni Salim / Wikipedia (id)
- Sri Prakash Lohia: Sri Prakash Lohia / Wikipedia
- Achmad Zaky: Achmad Zaky / Wikipedia
- Chairul Tanjung: Chairul Tanjung / Wikipedia
- Erick Thohir: Erick Thohir / Wikipedia
- Ferry Unardi: Tovanno / Wikimedia Commons (CC0)
- Belva Devara: Bing Images / cdn.antaranews.com
- Moses Lo: Moses (miniseries) / Wikipedia
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