Patagonia

In September 2022, founder Yvon Chouinard transferred ownership of the entire company, then valued at around $3 billion, to a trust and a nonprofit dedicated to fighting climate change -- one of the more unusual ownership structures any major company has adopted. Patagonia has run its "Don't Buy This Jacket" ad campaign, offers free repairs through its Worn Wear program, has used recycled materials in its products since the 1990s, and has targeted full carbon neutrality across its supply chain. The company publishes detailed factory information for its supply chain, spends 1% of sales on environmental activism through 1% for the Planet, and has donated over $140 million to environmental causes since 1985.