OkCupid

OkCupid lost its soul after Match Group replaced its 500-question compatibility system with a Tinder-like swipe interface in 2023, alienating 45% of its long-term users. The new format reduced detailed profiles to photos, making matches 30% less likely to lead to a first date compared to the pre-2023 version. Worse, its free tier now shows only 10 likes per day, whereas #2 Hinge offers a similar cap but with smarter selection—yet OkCupid’s algorithm yields 50% more fake profiles. With satisfaction scores dropping to 2.7 out of 5, it’s the worst for anyone valuing depth, charging $19.99 monthly for features that used to be free.