USAA

USAA achieves the highest customer satisfaction in the industry, with over 13 million member households and $38 billion in revenue. It serves exclusively US military members and their families, maintaining net promoter scores that outperform #6 Liberty Mutual by 20 points. In J.D. Power's 2023 survey, USAA scored 892 out of 1,000, 70 points above the industry average. This exclusive focus drives loyalty and retention rates that outpace all competitors on this list.