Iyzico

Iyzico launched in 2013 with a clear mission: to simplify online payment acceptance for Turkish merchants, bringing it to the same standard as in Germany or the UK. By the time PayU, a global payments group backed by Naspers, acquired the company in 2019, Iyzico had become the go-to payment gateway for Turkish e-commerce startups. Its developer-friendly API dramatically reduced integration times from weeks to just days. Operating today under the PayU umbrella, Iyzico continues to support Turkish merchants with checkout optimization, installment payment tools that boost conversion in a high-card-usage market, and scalable fraud protection infrastructure that keeps pace with increasing e-commerce volume.