Zaha Hadid's Dongdaemun Design Plaza is a futuristic aluminum-clad cultural complex built on the site of Seoul's ancient city walls, hosting design exhibitions and fashion shows around the clock. Its surrounding Dongdaemun fashion wholesale district, open from 9pm to 6am, operates as the world's largest night market for clothing, drawing over 30,000 visitors per night. Cheaper than the typical rival shopping district, it offers wholesale prices 40% lower than those at #7 Insadong Art District's craft boutiques.

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