Halo

343 Industries has spent 12 years failing to recapture Bungie's magic, with Halo Infinite's player count dropping 90% after launch—a steeper decline than the average live-service shooter. Halo 4's divisive story, Halo 5's missing split-screen, and Infinite's content drought have eroded the franchise, yet fans still treat Master Chief as gaming's messiah based on three Bungie-era games. Compared to The Legend of Zelda, Halo's active player base is 80% smaller, revealing a brand coasting on nostalgia rather than quality.