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Mary Quant Popularizes the Miniskirt (1964)
Mary Quant’s 1964 miniskirt didn’t just raise hemlines—it liberated a generation. Named after her favorite car, the Mini, Quant’s design sparked moral outrage while becoming the defining silhouette of Swinging Sixties London, with sales soaring to over 300,000 units within two years of launch. This moment remains the fastest-selling fashion item of the decade.
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