Red Dead Redemption

A successor to 2004's Red Dead Revolver, Red Dead Redemption is a Western open-world action-adventure set across the American West and Mexico. Paired with its zombie-horror expansion Undead Nightmare (Fall 2010), it established Red Dead as a flagship Take-Two franchise. Shipped 14 million copies by August 2015 and reached 15 million units sold by February 2017. The Red Dead Redemption series has sold over 118 million units worldwide (with Red Dead Redemption 2 at 89M+ units), implying ~29M combined for the first title and series catalog. Non-annualized prestige cadence: Take-Two CEO Strauss Zelnick cited Red Dead Redemption as a core example of resting marquee IP to build anticipation rather than annualizing releases. Multi-generation port strategy: After 13 years as a 7th-gen console title, Rockstar rolled out native ports across Switch/PS4 (Aug 2023), PC (Oct 2024), and PS5/Xbox Series X