De Soi — a non-alcoholic aperitif brand co-founded by Katy Perry and beverage professional Morgan McLachlan — markets itself with the tagline 'take you from long nights to early mornings,' and the Purple Lune expression lives exactly in that liminal space. It is designed as a twilight drink: aromatic, floral, slightly sedating through its adaptogenic stack, and intended for the post-dinner moment when wine would traditionally appear. Purple Lune is a ready-to-drink sparkling non-alcoholic aperitif available in cans. Its flavor profile centers on tart hibiscus, blackberry, and pomegranate, with a dry finish driven by botanicals including schisandra berry and a complex herbal note from the adaptogen base. The functional ingredient stack includes L-theanine — the amino acid found in green tea, associated with calm focus and reduced anxiety without sedation — and lion's mane mushroom extract, a nootropic associated with nerve growth factor production and cognitive ease. A simple and elegant serve involves pouring a single can of Purple Lune over ice in a wine glass, garnished with a few fresh blackberries and a sprig of dried lavender. For a more structured cocktail, add 1 oz of freshly squeezed lemon juice and a splash of sparkling water to extend the drink and brighten the hibiscus note. The result is a 4-ingredient cocktail with genuine functional depth. De Soi cans retail at approximately $48 for a 4-pack (approximately $12 per can), with each can providing one generous cocktail serve. The brand is available at Whole Foods, select Target and Erewhon locations, and direct-to-consumer online. Purple Lune has been named on zero-proof cocktail lists at wellness-forward restaurants in Los Angeles, where De Soi was founded and where the brand has its strongest on-premise presence. The connection to Katy Perry has driven cultural visibility, but the product's quality stands independently — the adaptogenic formulation is genuine, the flavor is layered, and the hibiscus-blackberry color makes it one of the most visually striking drinks on this list.
Comments on "De Soi Purple Lune"
Create a free account or sign in to join the discussion.
Sign in to join the conversation