1.3M subs. Existential productivity. "Why tired/can't focus" each 10M+ views. Behavior change focused.
Joey Schweitzer's channel addresses the existential side of productivity that most channels avoid — why do we procrastinate even when we desperately want to succeed? His "why you're always tired" and "the real reason you can't focus" videos have each accumulated 10M+ views because they name things people experience but haven't articulated. 1.3M subscribers who watch Better Ideas often describe it as the first self-improvement content that actually changed their behavior rather than just their motivation.
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