Top 10 Worst Sports Team Rebrands

Replacing the Indians was necessary, but the Guardians name, clip-art logo, and bland color execution felt like a placeholder that accidentally became permanent.

One of football's most historic clubs replaced their classic crest with a stylized "J" that looked like a fashion brand logo, alienating a century of tradition.

The Chargers unveiled a new "LA" logo so similar to the Dodgers' and the Rams' that the internet spent the entire day roasting their design team.

Malaysian owner Vincent Tan changed Cardiff's shirts from their historic blue to red for "good luck," enraging fans who had supported the Bluebirds for over a century.

Houston had a chance to create an iconic expansion identity and chose the most uninspired name possible with a generic bull-head logo that screams corporate blandness.

Leeds attempted to modernize their badge with a saluting figure that fans compared to everything from a Nazi salute to clip art — it was scrapped within days.

The Bucs swapped their beloved winking pirate Bucco Bruce for an angry skull-and-swords that looked like it was designed for an energy drink rather than a football team.

The Nerazzurri replaced their detailed, historic crest with a stripped-down version that prioritized "brand flexibility" over 113 years of visual identity.

Disney sold the team and the new owners killed the "Mighty Ducks" name and jade-and-eggplant scheme for a forgettable black-and-gold identity nobody asked for.

Replacing the Indians was necessary, but the Guardians name, clip-art logo, and bland color execution felt like a placeholder that accidentally became permanent.

One of football's most historic clubs replaced their classic crest with a stylized "J" that looked like a fashion brand logo, alienating a century of tradition.

The Chargers unveiled a new "LA" logo so similar to the Dodgers' and the Rams' that the internet spent the entire day roasting their design team.

Malaysian owner Vincent Tan changed Cardiff's shirts from their historic blue to red for "good luck," enraging fans who had supported the Bluebirds for over a century.

Houston had a chance to create an iconic expansion identity and chose the most uninspired name possible with a generic bull-head logo that screams corporate blandness.

Leeds attempted to modernize their badge with a saluting figure that fans compared to everything from a Nazi salute to clip art — it was scrapped within days.

The Bucs swapped their beloved winking pirate Bucco Bruce for an angry skull-and-swords that looked like it was designed for an energy drink rather than a football team.

The Nerazzurri replaced their detailed, historic crest with a stripped-down version that prioritized "brand flexibility" over 113 years of visual identity.

Disney sold the team and the new owners killed the "Mighty Ducks" name and jade-and-eggplant scheme for a forgettable black-and-gold identity nobody asked for.