Despite universal player rejection, major publishers persist in pushing blockchain schemes into gaming as if they learned nothing from the crypto collapse. Ubisoft, Square Enix, and Konami continue pursuing NFTs and play-to-earn models, even after games like Axie Infinity saw trading volume crash 98% from its peak. This trend outperforms #5 (Mass Layoffs) in sheer misdirection of resources—millions in R&D dollars are wasted chasing a technology that 92% of surveyed gamers actively oppose. The promise of economic empowerment collapsed spectacularly, yet executives cling to the crypto grift over investing in actual game quality. It is dramatically more tone-deaf than the average industry fad, ignoring clear market signals in favor of speculative hype that benefits no players.
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