#1
Yeezy (Kanye West)
Yeezy’s trajectory from groundbreaking minimalist design to a cautionary tale of brand mismanagement is unmatched. Overpriced basics like $200 hoodies cost 40% more than comparable streetwear, while erratic drops and Kanye West’s controversies tanked resale value by 60% between 2022 and 2023. Adidas still sits on $1.3 billion in dead stock, a figure that dwarfs Fabletics' subscription woes. This is a top-10 worst entry because no other fashion line it sacrificed its core aesthetic.
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