#10
S-Town
40M downloads in month one. Murder mystery becomes literary biography.
S-Town Transcends Genre as a Meditation on Genius and Loneliness, Downloaded 40 Million Times in Its First Month, Outpacing Bear Brook's Audience Growth by 200%. From Serial's creators, it starts as a murder mystery but transforms into biography, critiqued for its literary depth. John B. McLemore's story, 50% longer than typical podcast arcs, challenges expectations with 7 episodes of rich character study, making it the fastest-start podcast ever.
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