The Chirathivat family presides over Central Group, Southeast Asia's largest retail and hospitality empire with 2025 revenues of $14.5 billion. Their e-commerce platform grew 45% last year, a rate 2.3 times faster than the average for Thai retail conglomerates, and Central's mall occupancy rates exceed those of #1 CP Group's retail units by 8 percentage points. Their luxury hotel division saw a 22% EBITDA increase, outperforming industry benchmarks by 6%.

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