Jack Link's Beef Jerky

Jack Link's Beef Jerky commands over 40% of the gas station meat snack market, a dominance backed by $1.5 billion in annual revenue. Founded in Minong, Wisconsin (population 562) in 1986, its Peppered and Original flavors deliver chewy, salty, high-protein sustenance that survives weeks in a car—a practical edge over perishable cheese snacks. Each bag packs roughly 10 grams of protein per ounce, 30% more than the average gas station chip. The 'Messin' with Sasquatch' ads boost brand recognition, though the jerky's real claim is outlasting #10 Haribo Goldbears in shelf stability and satiety for long drives.