Jessica Simpson — $1 Billion Fashion Brand

$1B annual sales. 1,000+ stores. The "dumb blonde" outsmarted everyone.

Jessica Simpson's fashion brand reached $1 billion in annual retail sales in 2014 — the most successful celebrity fashion venture ever. Her pop career peaked with "I Wanna Love You Forever" and a reality show where she asked if Chicken of the Sea was chicken. While internet mockers laughed, she built a 30-category lifestyle brand across 1,000+ stores. Her net worth is $200 million. The "dumb blonde" was the shrewdest.

View Source

Comments on "Jessica Simpson — $1 Billion Fashion Brand"

Have a take on this ranking?

Comments are how the argument actually happens here. Posting one needs a free account — it takes about a minute.

Create a free account Already have one? Sign in

No comments yet.

The first comment sets the terms of the argument.

Photos (1)

Comments on "Jessica Simpson — $1 Billion Fashion Brand"