#6
Super Bowl LVIII (2024)
Super Bowl LVIII between the Kansas City Chiefs and San Francisco 49ers drew 123.7 million US viewers on CBS — more than double the viewership of the most-watched non-Super Bowl NFL game, the 2022 AFC Championship Game. The worldwide stream added another 30 million viewers, with Taylor Swift's presence linking the NFL's football audience with global pop culture for the most culturally dominant Super Bowl ever.
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