Thailand

Thailand attracted around 40 million international tourists per year pre-pandemic, earning over $60 billion in tourism revenue. Bangkok's Grand Palace and Wat Phra Kaew are the country's most visited sites, while the islands of Phuket, Koh Samui, and Koh Phi Phi draw beach-goers from across Europe, Australia, and China. Thailand's street food scene, Buddhist temples, and affordable luxury have made it Southeast Asia's premier destination.