Call of Duty

Call of Duty leads the first-person shooter genre with over 400 million copies sold and annual revenue consistently exceeding $1 billion from Warzone and mobile integrations. Its yearly release model delivers profits 30% higher than the average AAA franchise, and its mobile title alone has been downloaded over 650 million times. With 50% faster iteration than Mario's typical output, Call of Duty sets the pace for live-service gaming—boasting a per-title revenue average of $800 million, 40% higher than Grand Theft Auto's single-game earnings.