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Goop — #1 in Top 10 Most Overhyped Lifestyle Brands | Top10Grid

Top 10 Most Overhyped Lifestyle Brands/#1 Goop

#1

Goop

Gwyneth Paltrow's wellness empire has been fined for unsubstantiated health claims and sells jade eggs and psychic vampire repellent at luxury prices. It remains the poster child for celebrity pseudoscience monetization.

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