As America's most awarded bachelor's degree, General Business Administration is also its most diluted, leaving graduates with a shallow overview of every function but mastery of none. Median starting salaries hover around $45,000, which is 15% lower than the average for specialized business degrees like finance or supply chain. When competing against a focused marketing major, a GBA graduate will be overlooked for roles requiring deep skill sets. This degree costs the same as a specialized alternative but delivers 20% less earning power over a decade, making it a worse investment than any major with a clear career track. For students seeking immediate job placement, this degree trails #9 Sports Management in terms of direct industry connections—and that's saying something.

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