Free Fire

Free Fire retained 100 million peak daily active users in 2025, primarily in Latin America and Southeast Asia, despite a ban in India since 2022—a user base that is 30% larger than #3 Candy Crush Saga's global daily players. Its low device requirements, running on smartphones with just 1GB RAM, made it the battle royale of choice for over 500 million budget Android users, achieving 15 million new installs monthly in Brazil alone. This accessibility yields a 20% higher retention rate than the typical high-end rival.