BLACKPINK — Deadline

BLACKPINK ended a three-year hiatus with Deadline, a five-track mini-EP released February 27, 2026, proving their global draw remains unshaken. The EP's second single 'Go' was co-written by all four members—Jisoo, Jennie, Rosé, and Lisa—marking a creative expansion beyond YG's production. The Deadline World Tour, concluding January 26, 2026, with a sold-out Hong Kong show, demonstrated sustained concert demand despite the gap. While not as voluminous as BTS's ARIRANG (which sold 4.169 million first-week copies), Deadline sold 1.2 million copies in its first week, proving that strategic scarcity can rival massive scale.