Pound-for-pound boxing king Saul "Canelo" Alvarez earned an estimated $94 million in 2025 through his DAZN and PBC fight purses plus his own Canelo Promotions business. His Hennessy, Under Armour, and Everlast endorsements, combined with Mexican hero status driving massive pay-per-view buy rates, keep him at the summit of boxing earnings.

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