#5
Pokimane (Imane Anys) — The $10M Brand Builder
$10M/year. Capped donations at $5. Most influential woman in gaming.
Pokimane is Twitch's most-followed female streamer (9.3 million followers), co-founding OfflineTV, launching the Midnight snack brand sold at Target, and earning an estimated $10 million in 2022 from sponsorships, subs, and brand deals. She also capped Twitch donations at $5 to curb parasocial spending — a move that sacrificed revenue but underscored her ethical stance.
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