Ibai Llanos — Spain's Biggest Media Personality

3.4M concurrent viewers. Interviewed Messi. Replaced Spanish TV.

Ibai Llanos transformed from League of Legends caster into Spain's leading content creator, amassing 15 million Twitch followers and 11 million YouTube subscribers. Co-owner of KOI with Gerard Piqué, his La Velada del Ano boxing events attracted 3.4 million concurrent viewers in 2024. His New Year's Eve 2022 stream drew 2.5 million viewers, replacing traditional TV for millions of Spanish youth. He competes with television networks, not other streamers.

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