Senko Worm (Gary Yamamoto)

The Yamamoto Senko changed bass fishing forever. This simple, salt-impregnated stick worm sinks with a subtle shimmy that bass find irresistible — no action from the angler required. Rig it wacky-style through the middle, cast it out, and let it fall. Tournament anglers call it "the idiot bait" because it catches fish even when you do absolutely nothing right.