Google Glass (As Fashion)

Vogue shot 12 pages. Bars banned it. "Glassholes" was born.

Diane von Furstenberg sent models down her Spring 2013 runway wearing Google Glass. Vogue shot a 12-page spread. The tech industry genuinely believed face-mounted computers were the next fashion accessory. Instead, wearers were nicknamed "Glassholes" and banned from bars across San Francisco. The $1,500 headset made every wearer look like a Terminator cosplayer who got lost at brunch. DVF's runway moment is now the definitive example of Silicon Valley confusing "new" with "desirable."

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