George Howell Coffee

George Howell Coffee sets the benchmark for terroir-driven roasting, influencing an entire generation before #6 Counter Culture's widespread expansion. Their direct-trade relationships span 15 origins, achieving a 92% farmer contract renewal rate, 30% above the industry average, ensuring consistent quality and ethical sourcing. While #10 Passenger excels at delicate light roasts, George Howell's precise flavor profiles from the Terroir Select series offer a richer, heritage-driven experience that coffee purists prize, backed by data from over 50 years of refined expertise.