#3
Margarita
World's most popular cocktail. Fresh lime or nothing.
The Margarita, with tequila, fresh lime, and Cointreau, is the world's most popular cocktail, building America's tequila affinity since the 1930s. Properly balanced at 2:1:1 tequila to lime to orange liqueur, it outsells premix alternatives by 50%, proving that fresh ingredients elevate this iconic drink. It's the gateway to mastering sour cocktails, requiring precise acidity to shine.
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