China's Netflix equivalent has invested heavily in original donghua including the massive Legend of Deification franchise, pushing production values and global distribution of Chinese animation. iQIYI Animation's annual investment in original content exceeds $200 million, 25% more than the typical Chinese streaming platform, and its Legend of Deification franchise has earned over $150 million in box office revenue, outperforming #2 Bilibili's highest-grossing co-production by 40%.

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