#7
Kylie Jenner — Kylie Cosmetics
Lip kits sold out in 30 seconds. $600M exit at 22. "Self-made."
Kylie Jenner’s Kylie Cosmetics achieved explosive market dominance, with lip kits selling out in 30 seconds and crashing the website at launch. Jenner sold 51% to Coty for $600 million in 2020, netting a $900 million beauty exit before her 23rd birthday.
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