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#5

Jessica Alba — The Honest Company

$1.44B IPO. From action star to non-toxic baby wipe mogul.

Jessica Alba’s Honest Company proved that celebrity-founded startups can rival established giants, disrupting the consumer-products space with non-toxic baby and household goods. Launched in 2012, it went public in 2021 at a $1.44 billion valuation, and revenue hit $300 million. Despite critics dismissing her as “just an actress,” she built a business that survived going public—a feat most startups never achieve.

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Jessica Alba — The Honest Company

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