Elon Musk vs. Mark Zuckerberg — Cage Match That Never Was

In June 2023, the two richest tech CEOs on Earth (combined net worth: $400+ billion) publicly agreed to an MMA cage fight. Musk challenged on Twitter/X. Zuckerberg accepted on Instagram. Dana White offered to promote it. Italy offered the Colosseum. Then... nothing happened. Musk cited a back injury. The internet was robbed of the greatest pay-per-view event never made. But the feud was real: Threads (Meta's Twitter competitor) launched the same week, and Musk sued over alleged trade secret theft. The cage match was marketing. The $44 billion platform war underneath was not.