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Emeril Lagasse — BAM! Into a $150M Fortune
$150M fortune. "BAM!" Invented personality-as-product. No Emeril, no Fieri.
Emeril Lagasse turned 'BAM!' into a $150 million empire from 13 restaurants, a line of sauces in every U.S. supermarket, and Emeril Live—the first cooking show shot live on Food Network. Martha Stewart Living Omnimedia bought his media properties for $50 million. At his peak, his cookbooks sold over 2 million copies annually, and he pioneered the chef-as-product model.
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