Mental models and clear thinking. The podcast for readers.
The Knowledge Project redefines business education by treating decision-making as the core skill, surpassing #9 Invest Like the Best in its focus on mental models and clear thinking. Host Shane Parrish of Farnam Street interviews decision-makers, thinkers, and high performers—including Daniel Kahneman, Annie Duke, and Naval Ravikant—who delve deeper than they do elsewhere. The show achieves a 92% listener retention rate, a figure higher than the average for business podcasts, thanks to its book-quality insights. With episodes averaging 80 minutes, The Knowledge Project is the essential podcast for those who read voraciously and seek to master wisdom over tactics.

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