Oat Milk Coffee Culture

Oat milk became the definitive dairy alternative for specialty coffee in 2025, with Oatly, Minor Figures, and Califia Farms competing for barista-edition formulations that steam and froth comparably to whole milk. UK oat milk sales surpassed £200 million, and 73% of UK specialty coffee shops now offer oat milk as standard. Oatly's IPO and rapid US expansion validated the category.