Dollar Shave Club

Dollar Shave Club disrupted the razor industry and still delivers unbeatable value. For as low as $5 per month, you get quality blades and grooming products — about 50% cheaper than pharmacy brands like Gillette. Its flexible schedule lets you skip or adjust shipments, making it more adaptable than the average subscription. The iconic 2012 launch video remains one of the most effective DTC campaigns ever, with over 26 million views.