#7
New Balance 990
The New Balance 990 disrupted the sneaker market in 1982 with a $100 price tag, five times the average sneaker cost, becoming the original dad shoe. Its grey silhouette remains a stealth-wealth symbol, with 80% of sales coming from neutral tones. 30% heavier than Nike Dunk, the 990 prioritizes durability and understated luxury over lightweight trends.
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