The Swedish giant's e-commerce platform finally matches its physical stores in range and usability. IKEA's AR room planner, 3D product views, and delivery-plus-assembly service address the main pain points of buying flat-pack furniture online. For those on a budget building a first home, IKEA's value is unmatched by any other global furniture retailer.

Comments on "IKEA"
Create a free account or sign in to join the discussion.
Sign in to join the conversation