Wendy's

Wendy's operates 7,100+ locations across 30+ countries and generates $11 billion in global system sales. Founded by Dave Thomas in 1969 in Columbus, Ohio, it differentiates through "fresh, never frozen" beef and pioneered the value meal concept. Wendy's Twitter/X account became a social media phenomenon with its roast-style engagement, amassing 3.8 million followers and spawning a new genre of brand personality marketing.