How do you design a $30,000 electric pickup? Inside Ford's skunkworks.

Ford's skunkworks team reveals how they are designing a $30,000 electric pickup, aiming to crack the code on affordability without stripping away 500-mile range or standard 4WD. Cheaper than the typical EV truck by $15,000, this project targets 50% more payload than the best-selling combustion mid-size, promising to make electric trucks essential for everyday work.