The Romantic — Bruno Mars

Bruno Mars's 'The Romantic' remains a Valentine's season powerhouse at #6, its slow-burn R&B sustaining streams into late March. With a daily Spotify average of 890,000 plays, it is 12% more resilient than the typical seasonal album, which usually drops 20 positions within two weeks of its holiday window. Its long-tail performance rivals the staying power of J. Cole's 'The Fall-Off' at #8, though it lacks the latter's mid-chart single boost.