Nubank, doing business outside of Brazil as Nu, is a Brazilian neobank headquartered in São Paulo, Brazil. Although it is not formally part of Brazil’s National Financial System, Nubank operates as a financial and payment institution regulated and supervised by the Central Bank of Brazil. It is the largest fintech bank in Latin America, with more than 140 million customers between Brazil, Mexico, Colombia and the United States and a revenue of $16 billion. At its initial public offering in…
Does Nubank deserve the #1 spot on “Top 10 Latin American Startups of 2025”?
Best Rank
#1
top 3 in 4 lists
Avg Position
#2
across 4 lists
Community
Community Darling
top 3 in 4 lists
Ranked #1 on "Top 10 Latin American Startups of 2025". Cast your vote to back or challenge this spot.
Be the first to vote on this ranking.
The Internet's Surprise Pick
“Top 10 Latin American Startups of 2025”
Climbed to #1 — a narrowly contested win.
See the full ranking →Also ranked in