#10
Wristcheck
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Hong Kong's modern pre-owned disruptor (founded 2020), backed by US$13M from Gobi Partners, K3 Ventures, and Jay-Z with 6% consignment fees at LANDMARK Atrium.
Founded in 2020 by collector Austen Chu (@horoloupe) and former Hypebeast SVP Sean Wong, Wristcheck brought full fee transparency to Hong Kong's secondary market with its LANDMARK Atrium gallery (opened August 2021) and 28/F, 33 Cameron Road private lounge. Backed by US$13M (including Jay-Z), it charges seller consignment fees from just 6% and authenticates every watch on a 10-point scale in its Swiss-certified lab.
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Founded in 2020 by collector Austen Chu (@horoloupe) and former Hypebeast SVP Sean Wong, Wristcheck brought full fee transparency to Hong Kong's secondary market with its LANDMARK Atrium gallery (opened August 2021) and 28/F, 33 Cameron Road private lounge. Backed by US$13M (including Jay-Z), it charges seller consignment fees from just 6% and authenticates every watch on a 10-point scale in its Swiss-certified lab.
Key Metrics
Specifications
Founded & Tenure2020 (6 Years)
HK Store NetworkLANDMARK Atrium Gallery + 28/F 33 Cameron Rd TST
Brands CarriedAuthenticated Pre-Owned AP, Patek, Rolex, Journe
Flagship LocationLANDMARK Atrium Central & 33 Cameron Rd TST
Corporate / QTS StatusVenture-Backed (US$8M Seed + US$5M Jay-Z Round)
Signature AdvantageFrom 6% Consignment Fee & 10-Point Swiss Lab Grading
Pros and Cons
Pros
- Transparent seller consignment fees starting at 6% (6%–12% tiers) vs. 20%–35% at traditional grey-market shops
- 10-point Wristcheck Index grading and water/timing tests inside an in-house Swiss-certified watchmaking lab
- Skip multi-year AD waitlists—buy rare Audemars Piguet, Patek Philippe, Rolex, and F.P. Journe pieces on the spot
- Backed by US$13M in venture funding (Gobi Partners, K3 Ventures, Jay-Z) with spaces in Central, TST, Macau, and NYC
Cons
- Youngest store on the list (founded 2020, 6 years in operation)
- Pre-owned market prices on hot steel sports watches sit above original retail MSRP
- Tsim Sha Tsui Private Showroom on 28/F of 33 Cameron Road is by appointment only
Eligibility
- Best for buyers and sellers who want immediate access to AP, Patek Philippe, Rolex, and independent grails with transparent 6%–12% fees
- Ideal for collectors who want Swiss-certified lab grading and digital provenance tags at LANDMARK Atrium
Things to Watch Out For
- Consignment stock changes daily depending on what collectors bring in
- Market pricing exceeds MSRP on waitlisted steel sports references
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